SegaNet's ISP is priced competitively with most service providers at $21.95 per month for unlimited usage, offering, according to Huang, the same services you'd receive from competing ISPs already in the market such as e-mail. So if you already own a Dreamcast, you'll still get the rebate check for $200, even though the company is primarily targeting PC gamers and non-Dreamcast console gamers who will be able to buy a Dreamcast and then use the rebate check to get their money back. sitting in the living room with others), is driving the company's determined plan to give customers who signs up for two years of Internet service through SegaNet a $200 rebate check and a free Dreamcast keyboard for making the commitment. Sega's philosophical approach to online gaming, which is to act as a catalyst for the shift from antisocial to more social gaming (sitting at your PC alone vs. This is where it gets interesting for gamers. The second function of is the development of Sega's branded Internet service, SegaNet. The company is operating under the tutelage of the newly appointed CEO, Brad Huang, who worked with Sega Enterprises chairman Isao Okawa for several years. Sega named its new company, which will focus on turning the current site into an online destination for games instead of what it has been, namely a company information site. Sega of America today, however, announced its aggressive twofold plan for creating and building the online console-game market. The Sega Dreamcast has been available for more than seven months in the US, and we have yet to see the system's online component seriously put to the test.
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